
REDEFINING HUMAN
PERFORMANCE
WILLPOWER PERFORMANCE COLLECTIVE
The Willpower Performance Collective bridges the gap between top human performance innovators and billions of dollars in U.S. federal research and development funding dedicated to health and human performance.
We empower leading companies to collaborate with the Department of Defense, NASA, DARPA, and the Defense Innovation Unit, facilitating partnerships that drive breakthrough solutions in mental and physical optimization, recovery, and competitive sustainability.
Our extensive network and expertise unlock non-dilutive funding opportunities, enabling transformative commercial applications that push the boundaries of human potential. Together, we help innovative organizations achieve unparalleled results.
Advancing Human Performance Through Collective Innovation.
OUR MISSION

PIONEERING HUMAN PERFORMANCE SOLUTIONS.
WHAT WE DO
Technology Partnerships
We facilitate collaboration between elite organizations and tech innovators to develop solutions that enhance human performance, such as AI, digital twins, and wearable technologies for athletes, operators, and teams.
Access to Defense Funding
Leveraging our significant relationships and expertise within the Department of Defense, we provide consulting and advisory services to help organizations access non-dilutive funding for human performance projects.
Collective Community Events & Summits
We host curated events and leadership summits focused on human performance optimization, bringing together partners to share ideas, build relationships, and explore breakthrough solutions.
Brand Partnerships
As part of our broader ecosystem, we help performance-focused brands explore sponsorship opportunities with elite sports teams and human performance initiatives to drive visibility and engagement.

THE WILLPOWER ADVANTAGE
WHY PARTNER WITH US?
Access to top leaders in sports, defense, aerospace, and performance technology.
Trusted Network
Proven success in working with the Department of Defense to secure non-dilutive funding for innovative human performance projects.
Defense Expertise
Singular dedication to optimizing mental and physical performance across elite sports and defense sectors.
Human Performance Focus
Collaboration on cutting-edge technologies to deliver recovery and optimization solutions.
Innovative Solutions

OUR COLLECTIVE STREAMS
We focus on key initiatives that drive innovation in human performance.
Motorsport Collective
Driving innovation through performance partnerships, optimizing both human and machine capabilities for podium success.
College Athletics Collective
Collaborating with collegiate programs to advance training, recovery, and human performance solutions.
Professional Sports Collective
Bringing cutting-edge technologies and recovery programs to elite athletes and teams across major leagues.
E-Sports Collective
Enhancing mental and physical endurance for top-tier e-sports competitors through tailored performance optimization solutions.
WATCH OUT EVENT RECAP
HUMAN PERFORMANCE SUMMIT - MARCH 9TH
“LET’S OPTIMIZE HUMAN PERFORMANCE TOGETHER.”
WILLPOWER PERFORMANCE